| |
Title |
Authors/Editors |
Publisher |
Type |
Copies |
 |
Marketing Research: An Applied Orientation
|
|
Pearson |
Books |
1 |
 |
Improving Customer Satisfaction, Loyalty, and Profit : An Integrated Measurement and Management System
|
|
Jossey-Bass |
Books |
1 |
 |
Marketing Management
|
|
Pearson |
Books |
1 |
 |
The End of Marketing As We Know It
|
|
Harpercollins Pub Ltd |
Books |
1 |
 |
Franchising: Pathway to Wealth Creation
|
|
FT Press |
Books |
1 |
 |
Reflections on Asia
|
|
Coronet Books |
Books |
1 |
 |
4 Disciplines of Execution: Getting Strategy Done. by Sean Covey
|
|
Simon & Schuster |
Books |
1 |
 |
Service Design: From Insight to Implementation
|
|
Rosenfeld Media |
Books |
1 |
 |
The Innovator's DNA: Mastering the Five Skills of Disruptive Innovators
|
|
Harvard Business Review Press |
Books |
2 |
 |
Service Innovation: How to Go from Customer Needs to Breakthrough Services
|
|
McGraw-Hill Education |
Books |
2 |
