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  Title Copies
Habit: The 95% of Behavior Marketers Ignore (paperback) 
Edition: 1 
Year: 2008 
ISBN: 013707011X 
ISBN 13: 9780137070114 
Marketing Research: An Applied Orientation 
Edition: 6th 
Year: 2009 
ISBN: 0136085431 
ISBN 13: 9780136085430 
Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer) 
Edition: 1 
Year: 2014 
ISBN: 1118968050 
ISBN 13: 9781118968055